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Hirt&Carter

We use technology to engage and delight consumers far beyond the physical store.

We empower brands and retailers with a fully integrated suite of digital solutions that combine enriched product data, innovative creative services, proprietary technology, and advanced analytics. Our unique platforms and expertise enable clients to optimise their product visibility, elevate consumer engagement, and drive measurable business outcomes across e-commerce and omnichannel environments.

We offer an end-to-end product experience and content solution, partnering with leading retailers, e-tailers, and brands to provide product imagery, data enrichment, and content management services.

Creative Services:
We offer styled product shoots, stop-motion animation, 360-degree rotations, and video content to enhance brand storytelling.

Photography:
We have multiple versatile, well-equipped studio facilities in Cape Town, Johannesburg and Durban, all staffed with a team of dedicated, experienced photographers and support staff.

Hosting and Syndication Solutions:
We manage and syndicate accurate brand-verified product content to retailers using bespoke digital asset management (DAM) and product information management (PIM) platforms.

Product Data Solutions:

We enrich product imagery with data to ensure consistency in product presentation across channels.


PriceProbe powered by Hirt & Carter

PriceProbe: Powered by Hirt & Carter

The PriceProbe platform in South Africa is a specialised tool designed for businesses, particularly in the retail and manufacturing sectors, to monitor and analyse pricing data across various markets.

This platform allows users to gather competitive pricing information, track price changes, and gain insights into promotional market trends.


SmartPack - Connected Packaging

SmartPackTM: Connected Packaging

SmartPackTM is a platform which digitises your packaging and connects it to a wide ecosystem of interoperable digital services. With our ability to leverage Silo’s product catalogue, dynamic content services and data analytics, we vastly increase our client’s ability to add packaging to their always-on digital marketing mix.

GS1 are sunrising the 1D barcode. The new barcode standard will be a 2D barcode which allows for a step change in how we glean new data from the products you produce. 2D barcodes create endless possibilities. They hold more data and provide consumers and key stakeholders with more of the information they need, when they need it. Our clients now have the ability to track, measure & protect their products & engage consumers through packaging.


SmartChat

SmartChat: Revolutionising Digital Customer Engagement

Your Direct Line to Customers, Simplified

SmartChat is your go-to digital service for creating impactful, customer-focused communication through WhatsApp campaigns and intelligent chatbots. Whether you’re looking to elevate customer support, drive sales, or nurture loyalty, SmartChat empowers your business to connect seamlessly and effectively in the channels your audience already uses.

What SmartChat Offers:

  1. Personalised WhatsApp Campaigns
    Reach your audience where they are, delivering tailored messages that resonate. From exclusive offers to real-time updates, SmartChat ensures every interaction feels personal, relevant, and timely.
  2. Advanced Chatbots
    Streamline your customer experience with AI-powered chatbots that respond instantly and accurately to inquiries. Available 24/7, these bots handle FAQs, recommend products, and even guide customers through the buying process.
  3. Data-Driven Insights
    Harness actionable insights to optimise your campaigns and enhance customer engagement. SmartChat provides analytics that reveal customer preferences, trends, and behaviours, so you can make smarter decisions with confidence.
  4. Seamless Integration
    SmartChat integrates effortlessly with your existing systems, ensuring smooth operation and minimal disruption. Stay ahead of the competition with a unified solution that aligns with your broader business goals.

Why Choose SmartChat?

  • Maximised Reach: Tap into WhatsApp’s global network of over 2 billion users.
  • Real-Time Conversations: Engage with customers at the right time, every time.
  • Scalable Solutions: From small businesses to enterprises, SmartChat grows with you.
  • Customer-Centric Design: Enhance satisfaction, build loyalty, and drive repeat business.

SmartRewards - Loyalty & Rewards

SmartRewards & Gamification:

SmartRewards is our gamification and loyalty service. It can be delivered across all omni-channel touch points for rewards, loyalty and consumer engagement.

uWINa is responsive web-based interactive marketing, vouchering and gamification platform that features unique game formats, an easy to use campaign builder and dashboard management system. As a fully customisable platform, we develop bespoke immersive experiences and publish across any digital channel.


Media:

We specialise in helping businesses position their brands and products seamlessly across both retail and digital channels, ensuring a consistent and impactful presence. By connecting brands with consumers in the digital space, we turn casual browsers into loyal shoppers. Through innovative marketing strategies and data-driven tactics, we maximise ROI and ensure every rand spent delivers exceptional value.

Our Retail Digital Media (RDM) solution leverages a powerful flywheel effect to align your marketing and commercial goals. This approach drives brand awareness, increases sales, and unlocks growth across South Africa’s diverse retail landscape-encompassing modern, wholesale, and traditional trade channels.

With RDM, we help your brand excel in the digital age while maintaining relevance across all retail platforms.