Connecting Brands and Consumers through Product Digitisation SOUTH AFRICA, LONDON and NEW YORK – May, 2022 – EVRYTHNG, the Product Cloud managing digital identities for the world’s consumer products, today announced it has partnered with Hirt & Carter...
BRAND marketers may be sitting on the most valuable owned-media channel they could hope for – the product itself. The pack is usually left out of the traditional marketing &/or promotion mix. But to turn a product from a static, lifeless one-way piece of...
The global COVID-19 pandemic has turned lives, businesses & industries upside down, but it has also highlighted the power that can be unleashed by a truly connected and digital world through the use of technology. Now, a Hirt & Carter Digital Solutions and...
The Hirt & Carter Group has consolidated its various capabilities into ONE powerful, integrated business model that offers a 360° marketing solution, with one clear focus, our customers. By bringing the entire group together under ONE roof, we are...
When imagination becomes reality… from an idea into something tangible. This is how magic is created! Everything starts with an idea, with imagination. From the most creative piece of artwork to the brightest business idea, to the biggest brands in the world; it...
The role of Shopper Marketing continues to evolve at a rapid pace both locally and abroad. While the basic principles of creating insight-driven shopper initiatives remain mostly the same, the scope and required integration of marketing elements continue to become...
Variable-data printing (VDP) is a form of digital printing, including on-demand printing, in which elements such as text, graphics and images may be changed from one printed piece to the next, without stopping or slowing down the printing process and using information...
Craft is a word that has become synonymous with modern-day consumer and retail trends. As popular culture continues to embrace the more “analogue” side of life, primarily in response to the overwhelmingly rapid advances and integration of technology into...
Every month Hirt and Carter shares it’s view on notable trade activity through our Retail Trade report. Highlighting some of the key brand and retailer activity, the report is a great tool to inform and inspire future activities and initiatives. If you are a...