Specialist departments are at the very heart of Hirt & Carter’s ability to provide complete, integrated print communications solutions for its clients.
Because the idea of a “complete solution” embraces far more than just printing, Hirt & Carter also has a software division that develops customised systems to integrate its opeations with those of its clients, to provide a completely tailor-made solution to a specific client’s response to needs in its own market.
The group has its origination specialists - design, photography, premedia.
Slightly further down the chain is Incite, a division whose primary function is to relieve marketing managers of the burden of implementation, and to give them back the time to actually market.
Because merchanding solutions are a marketers last point of contact with consumers as they make a purchase, Hirt & Carter also has a POP department that specialises in designing point-of-purchase stands / mechanisms for specific branding requirements.
For retailers, there are the major national graphics libraries in the form of DDS and SKU.works, and for retail marketers and buyers, the unique DAS system. This is a web-based tool that allows them to monitor competitive activity within 24 hours of a competitive print ad appearing.